Run Of Show & Events
Supported the A&R team in planning and executing the camp — handling run of show, session coordination and creative logistics across international artists, producers and songwriters, and keeping a week of high-volume creation moving. She also helped produce the opening party at the Arlo Hotel and the closing party at Soho Pool House Miami.
Content For Global Partners
She managed cross-platform content and campaign assets for major partners including Meta, Warner Chappell Latin and Warner Chappell Global — and assisted in conducting interviews for Meta and Warner Chappell Latin & Asia-Pacific deliverables — driving digital marketing strategy, social storytelling and audience engagement across diverse markets.
Sessions & Song Tracking
With dozens of writing rooms running at once, Rayna organized sessions and tracked song creation throughout the camp — maintaining detailed metadata, files and documentation that streamlined internal distribution and maximized pitching efficiency.
Demo Curation & Pitching
After the sessions wrapped, the work kept going: she curated, packaged and uploaded demos into internal databases — building targeted playlists and actively supporting A&R pitching strategy to connect songs with artists and global opportunities.
